El Mayor Tequila introduces Rosado Reposado The new premium tequila will be offered on a limited basis in select states starting this month ST. LOUIS (July 16, 2024) – The Gonzalez family expands their award-winning tequila portfolio with their latest innovativeoffering: El Mayor Rosado Reposado. The premium 100% Blue Weber Agave reposado tequila is finished in Cabernet Sauvignon casks for nine months to create a rich, smooth-tasting tequila with a hint of spiced-berry flavor. Distilled and produced at Destiladora Gonzalez Lux, Rosado Reposado will be available at a minimum suggested retail price of $44.99 per 750mL bottle. Starting this month the product will be offered on a limited basis in select states including Colorado, Georgia,Michigan, Texas and […]
Limited-edition El Mayor 25th Anniversary Extra Añejo Bourbon Barrel Aged Tequila now available nationwide ST. LOUIS (June 27, 2023) – Let the anniversary celebration begin! El Mayor Extra Añejo Bourbon Barrel Aged Tequila is now available at retail locations across the U.S. The ultra-premium tequila, which marks El Mayor’s 25th anniversary, is distilled from Blue […]
Extra Añejo Bourbon Barrel Aged offering El Mayor Tequila celebrates 25 years with its limited-edition Extra Añejo Bourbon Barrel Aged offering The new ultra-premium tequila will be available nationwide starting in July ST. LOUIS (May 2, 2023) – To celebrate and honor El Mayor’s 25th anniversary, Master Distiller Rodolfo Gonzalez selected 25 barrels of […]
FOR IMMEDIATE RELEASE Thomas Rhett and Jeff Worn add to the family with the release of Dos Primos Tequila Añejo The super-premium Añejo tequila, the third variant launched by the Dos Primos brand, will be available in March ST. LOUIS (Jan. 17, 2023) – And then there were three. The founders of Dos Primos Tequila […]
FOR IMMEDIATE RELEASE Limited-edition El Mayor Extra Añejo Port Cask Aged tequila now available nationwide ST. LOUIS (July 5, 2022) – El Mayor Extra Añejo Port Cask Aged tequila is now available at retail locations across the United States. The ultra-premium tequila is distilled from Blue Weber agave and aged for 42 months in port […]
ST. LOUIS (May 19, 2022) – The González family continues their extraordinary tequila-making tradition with their latest limited-edition offering: El Mayor Extra Añejo Port Cask Aged. The ultra-premium tequila is aged for 42 months in port casks and distilled from Blue Weber agave. Approximately 6,000 bottles will be available on an allocated basis, with a […]
FOR IMMEDIATE RELEASE Thomas Rhett and Jeff Worn introduce Dos Primos Tequila Reposado ST. LOUIS (Feb. 16, 2022) – The family just got a little larger. The founders of Dos Primos Tequila – country-music superstar Thomas Rhett and his cousin, Jeff Worn – are introducing the latest Dos Primos family member: Dos Primos Tequila Reposado. […]
Fewer than five months after announcing its acquisition of Aviation American Gin, Davos Brands, an award-winning portfolio of craft spirits and Japanese sake, has acquired a controlling interest in the Sombra Mezcal and Astral Tequila brands. The transaction encompasses the full worldwide intellectual property rights to both brands as well as the state-of-the-art Sombra Mezcal palenque […]
1800 Tequila, the 100% agave premium tequila, is launching a new ad campaign that highlights both the refinement and raw personality at the heart of the modern male, and the drink itself. The “Just Refined Enough” campaign celebrates this duality with a new TV spot launching today, and continues throughout the year in a series […]
Jose Cuervo®, the world’s leading tequila brand, is launching a new advertising campaign intended to resurrect the spirit’s original intensity. While other tequila brands focus on refinement and conformity, Jose Cuervo is bringing back a historic disregard for anything but celebrating the moment. Starting today with an epic online video and national TV ad, Jose […]